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An Ecommerce SEO Agency You Can Trust

Rocket to the top of the SERPs with our ecommerce SEO services.

An Online Business Without an Ecommerce SEO Strategy is Losing Money

That’s a bold claim. Let’s back it up with some facts so you know we mean business:

34.6% of people visit the site that achieves #1 in the search results
75% of people never view the 2nd page of Google’s results
81% of people do online research before buying

For these reasons, and dozens more, we know any ecommerce business that’s not doing ecommerce search engine optimization (SEO) is missing visitors, losing sales, and falling behind the competition.

SEO ensures your ecommerce site is reaching your focus customers by ranking at the top of search engines such as Google and Bing.

Our ecommerce SEO agency focuses on organic digital marketing to bring you the best results. We combine thorough keyword research, creative content, digital marketing tactics, and proven on-page SEO methods to drive your pages to the top of the search engine results pages (or SERP).

We’re a top-rated ecommerce SEO company with experience working with award-winning platforms such as WooCommerce and Shopify. Our ecommerce SEO services include everything you want from an SEO agency to help you achieve the best results.

Benefits of an Effective Ecommerce SEO Agency

Ecommerce SEO services are important for brick and mortar businesses with online divisions and websites whose only storefront is their homepage. Here’s what our digital marketing agency can give your business:

SEO Strategies to Boost Search Engine Rankings

Remember what we said? 75% of people never visit the 2nd page of Google’s search results. You’ve got to be at the top.

Content Marketing that Builds Brand Authority

Our SEO professionals will do the right keyword research to help your customers find you when they’re looking for answers.

Keyword Research that Drives Qualified Organic Traffic

People don’t search for retailers by their brand name very often. Instead, they ask questions about products. We’ll help you put the answers in front of them.

Conversion Optimization Techniques to Increase Your Revenue

We’ll make your store easy to find, your products more visible to searchers, and your descriptions appealing to potential customers.

SEO Strategies to Boost Search Engine Rankings

Remember what we said? 75% of people never visit the 2nd page of Google’s search results. You’ve got to be at the top.

Content Marketing that Builds Brand Authority

Our SEO professionals will do the right keyword research to help your customers find you when they’re looking for answers.

Keyword Research that Drives Qualified Organic Traffic

People don’t search for retailers by their brand name very often. Instead, they ask questions about products. We’ll help you put the answers in front of them.

Conversion Optimization Techniques to Increase Your Revenue

We’ll make your store easy to find, your products more visible to searchers, and your descriptions appealing to potential customers.

What is Ecommerce SEO Strategy?

Search engine optimization strategy is all about cooperating with the algorithms to move your online stores, product pages, and ecommerce business site to the top of the search results. SEO experts focus on technical SEO, on-page optimization, and off-site strategies such as link building.

Website functionality

How a website functions is key to optimization. Our ecommerce SEO services focus on your site speed, structure, category pages, shopping carts, and menu functions. Our SEO experts will review your entire ecommerce store to give your customers the best experience.

On-site optimization

Our SEO strategies always include on-page marketing strategies. Your SEO campaign team will look at your product pages, schema markup, content creation strategy, and landing pages. We want to help you make every page a winner in the search rankings.

Off-site optimization

True ecommerce SEO experts know the power of off-site SEO campaigns. We’ll generate more traffic through a link building campaign, reverse engineering your competitors’ advantages, and using social media engagement to build brand visibility.

What are the Top Three Ecommerce SEO Strategies?

There are three main SEO strategies. Our ecommerce SEO company can deliver brilliant results in all three. Let’s review them quickly and go over the critical priorities for each SEO strategy.

On-page SEO Makes the Most of Your Content

On-page search engine optimization is one of the top ecommerce SEO services because it covers so many important aspects of your web presence. Here are some things our ecommerce SEO agency will do for your web pages:

Thorough keyword research to discover all the ways people can find their way to your website through organic search.
Excellent keyword placement and content creation that will boost your pages in the search engine rankings.
Smart copywriting and formatting to build revenue by improving your conversion rates and selling more products.

Link Building for Higher Domain Authority

Link building is one of the three main marketing strategies because Google considers the number of other websites with links to your websites to be a critical factor in determining the value and trustworthiness of your site. So, our ecommerce SEO experts will reach out to relevant websites and create backlinks to your site. Here’s how we do it:

Our team can create links from blogs or news sites to your product pages.
SEO campaigns can focus on reaching out to other blogs to build useful links.
Link building through content creation such as stats pages or research blogs.

Technical SEO for Search Engine Rankings and UX

A properly coded website and quick load time is crucial for the success of your online store.
Technical SEO is the term for improving the technical part of your website (its code) to bring your website’s ranking higher in search engines. We know Google’s Core Web Vitals are now ranking signals, so a poorly designed or coded website could harm your business in the search engine rankings.

Improving your page load speed will keep customers engaged with your business.
Configuring your site will maximize search engine robot crawling efficiency.
Creating a brilliant back-end system ensures your customers have a smooth shopping experience.

Trust Our Team to Deliver Results

Any single one of these jobs would be enough for one person. That’s why you need a team of experts to make every aspect of ecommerce SEO work for you. Without the right team, you might be able to do one or two things well, but the amount of work will quickly become overwhelming.
Here are some signs it’s time to put a team in place for your SEO:

You no longer know what to do next to make improvements.
The volume of data available is making it difficult to make choices about the next strategy.
You have ideas about content or connections to make, but feel you don’t have time to make it happen.

For any of these reasons, you should turn to experts for help. We have a diverse team of specialists who can deliver a strategy that works on every aspect of your SEO at once.

Our Ecommerce SEO Services Give You a Digital Marketing Strategy for Success

While there are universal aspects of SEO that apply to every business, when you partner with TheeCommerce, you’ll get a highly customized strategy for success. We want to understand your business, including your goals, your competitors and your target audience. Your unique ecommerce SEO plan will lead to higher online visibility, qualified traffic to your site and an increase in sales. Because SEO is a long-term strategy, this is one of the highest ROIs you’ll see!

Ecommerce SEO Services FAQs

Why Should I Trust Sure Oak as My Provider of Ecommerce SEO Services?

Hiring an SEO agency for ecommerce is an important investment for your business. We understand that you need more than just a few optimized product descriptions and schema markup. You need a comprehensive approach to ecommerce search engine optimization and a strategy that sets you up for long-term success.

Sure Oak is a full-service SEO agency. We take a holistic approach to ecommerce SEO and make improvements wherever they’re needed. We’re here to help your business win qualified search traffic that converts.

When you work with us, your business goals become our business goals. Our ecommerce SEO services aren’t one-size-fits-all. We tailor each recommendation to your industry and goals. And because everyone in our ecommerce SEO agency specializes in digital marketing, we’ll use our proven strategies to help your business increase revenue. You’ll also receive monthly reports to see how well you’re achieving your KPIs.

What if I Only Want a Deep Initial SEO Analysis to My Ecommerce Store?

While a deep SEO analysis of your ecommerce store will provide a solid jumping off point, it won’t set you up for long-term success. There are over 200 ranking factors within Google, and these factors are always changing!

We developed the Sure Oak SEO Game Plan to light the way through the fog of SEO uncertainties. Let us lead your site to higher rankings, more traffic, better conversion rates.

The Game Plan is a year-long strategy that we tailor specifically for your business. It focuses on three pillars of successful SEO: content strategy, on-site SEO, and off-site SEO. Not only do we do deep initial research to create your personalized Game Plan, but we also check in throughout the year to find other opportunities and build off improvements. You’ll be amazed to see how much your site can improve if you take time to set yourself up for success.

How Does Ecommerce SEO Differ From Regular SEO?

Ecommerce SEO services are similar to standard SEO. The base of both strategies are the same. They include keyword research, on-page optimization, link building services, technical SEO, and other ranking factors. But there are some unique challenges you’ll face as an ecommerce business.

One of the main differences between ecommerce sites and other websites is the size. Most ecommerce sites have different webpages for each of their products. This means that there could be hundreds of pages to optimize, which can impact your budget and timing. We’ll work with you to prioritize the most important pages for your business so you can start to see a ROI even as we work through the rest of your website.

The team at Sure Oak also takes a specialized approach to keyword research for our ecommerce clients. There is fierce competition for ecommerce keywords. Instead of wasting time and resources trying to rank on page one for a couple head keywords, we do deep keyword research to find long-tail opportunities that will bring qualified organic traffic to your ecommerce site.

The final piece of the strategic puzzle for ecommerce websites is getting users to convert. A lot of other digital agencies can improve your site’s ranking, but that doesn’t matter if you don’t see the number of buyers increase along with it. Our ecommerce SEO services include conversion rate optimization.

With conversion rate optimization, we’ll look at how to use content strategy to optimize your site for all parts of the sales funnel, target highly specific key terms, and even tweak your UX design to clear the way for users to make a purchase.

What Are Common Ecommerce SEO Issues That You Usually Find?

Each website has unique strengths and opportunities, but there are several common ecommerce SEO issues businesses make. Some of the most common issues include slow page speed, thin content, missed keyword optimization opportunities, keyword stuffing, no sitemaps, no schema markup, non-optimized internal linking, and having a spammy backlink profile.

Here are some of the SEO issues we commonly find on ecommerce sites:

Slow Page Speed: Page speed, how quickly pages on your website load, directly affects your ranking in Google search results. A good page load speed is fewer than three seconds. Using many images or having large page sizes can slow down your website’s loading time.

Thin Content: Product descriptions, meta descriptions, page titles, and calls to action are all types of content on your page. You need to use enough content that users and search engines alike will understand the purpose of your page. Using too little content means that you don’t have many keywords to rank for.

Not Optimizing Product Descriptions: We often see product descriptions that only use the specific name of the item, not the type of product it is. Most people aren’t searching for your branded items, they’re searching for general terms. We make sure that relevant keywords are included in every product listing.

Keyword Stuffing: Using too many keywords can be just as damaging to your rankings as using too few. Stuffing keywords into product descriptions creates a bad user experience. We’ll help you use keywords naturally in ways that add value to the user.

No Sitemaps: At a basic level, a sitemap guides search engines through the content on a website. It helps show how pages on your site relate to each other. This helps Google understand the purpose of your site, letting it know when it should surface your website on the search results page.

No Schema Markup: A schema markup creates a rich snippet. Rich snippets are enhanced descriptions of web pages that you often see on Google search results pages. Not including schema markup is a missed opportunity to add context and value to your site.

Non-Optimized Internal Linking: Internal links are links from your website that point to another page on your site. They’re a powerful tool that is often overlooked. An optimized internal linking plan will help Google understand how the pages on your website are connected to each other.

Spammy Backlink Profile: Backlinks from spammy websites can hurt your overall search performance. We catch toxic links in our audits and remove them in order to improve your site’s trustworthiness.

How Long Until I See Results from Ecommerce SEO Strategy?

Optimizing your ecommerce website is a long-term investment. While the majority of our clients start to see results within 60-90 days of implementing ecommerce SEO strategies, it can take several months before you see the total benefits.

How quickly you’ll see results depends on several different factors, including your industry and your search competitors. The quality of your website also plays a huge part in how soon you’ll start to rank for desired terms.

When you choose to optimize your ecommerce site, you’re playing the long game. While it may take some time for your site to achieve its full ranking power, you’ll see a steady growth in organic traffic, leads, and conversions.

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